Amber Heard becomes new face of Guess

London Actress Amber Heard of "Pineapple Express" fame is the new face of popular jeanswear brand Guess. She will follow in a long line of big names like Claudia Schiffer, Anna Nicole Smith and France's first lady, Carla Bruni, as the face of the brand when she appears in an ad campaign for the same later this year. Guess' creative director Paul Marciano says he is excited about the collaboration and chose the blonde actress for her "all-American good looks", reports Amber said: "I've been a huge fan of Guess for a long time and to be the new face of the Fall 2011 campaign is very exciting. It was such an amazing experience to have been able to work with some of the most creative talents in the industry, such as brand co-founder Paul Marciano and Ellen Von Unwerth, who have collaborated on some of the most iconic campaigns in Guess history."